Advice & Reviews
March 9, 2018

Which bathroom trends will we see in 2018?

More people are choosing to update their bathrooms, with demand for bathroom products expected to grow by 12% in the next four years. We take a look at the areas expected to increase in popularity…

Easy updates and new technology

In a report by AMA Research, it was revealed that consumers are still seeking the luxury bathroom experience and that there is a willingness to trade up to higher value products with good design aesthetics. Minimalism is still a popular trend with home-owners wanting easy and cost-effective ways to update a bathroom without having to have a full re-fit. This could mean replacing brassware, installing accessories or mirrors and cabinets and even updating the existing flooring. It is also worth noting new bathroom products with additional features, such as those which add technology, are highly desired.

Clever storage and space-saving solutions

The trend for saving space is still popular as consumers look to add additional bathroom space with en-suites and cloakrooms being created. To make the best use of these small spaces, wall-hung sanitaryware, slim-line wash basins and compact shower baths, along with small freestanding baths, are leading the way. ‘Invisible’ storage solutions help keep bathrooms clutter-free and tidy and are also a popular choice.

Smarter bathrooms

The benefits of smart technology in the bathroom are becoming more apparent as more and more people choose to opt for digital taps and sensors which control temperature, LED mirrors and Bluetooth or WiFi enabled products that tie into entertainment systems or connect to your smart phone.

Practical living

But it’s not all entertainment and leisure, as a rise in practical living aids is expected to coincide with the Disabled Facility Grant, which is set to increase over the next 2-3 years to £500m. Products such as low-level or walk-in baths and showers, lever operated tapware controls and shower toilets may see an increase due to the grant.

Pick up a copy of our 2018 bathroom brochure in branch to see the latest trends for bathrooms, and read the full Bathrooms Market Report over on the AMA Research website.